Outdoor Brand Brings Real-World Challenge to DEI4SME Hackathon II

Outdoor Brand Brings Real-World Challenge to DEI4SME Hackathon II

We are thrilled to announce that a German subsidiary of a globally recognized outdoor clothing and equipment brand has introduced a compelling challenge for DEI4SME Hackathon II

Challenge Focus: Resolving DEI Conflicts in SMEs

This challenge explores how diversity, equity, and inclusion (DEI) can be integrated into the outdoor industry’s workplace and customer engagement strategies. Participants will develop actionable solutions to address DEI-related challenges in small and medium-sized enterprises (SMEs), particularly in structured business environments with established operational frameworks.

The challenge will be introduced at the Hackathon II Opening Event on March 14th, 2025. Stay tuned for more updates on DEI4SME Hackathon II: https://dei4sme.eu/dei4sme-hackathon-lithuania/

About the Company

This company is a German subsidiary of a well-known Swedish outdoor brand, specializing in distributing and marketing high-quality clothing, backpacks, tents, and outdoor gear. With a strong focus on sustainability, they are dedicated to providing durable and functional equipment for outdoor enthusiasts. By participating in the DEI4SME Hackathon II, they aim to explore practical strategies for embedding diversity, equity, and inclusion into business.

Their involvement in this initiative reflects a broader commitment to fostering an inclusive and sustainable outdoor community.

The company's name is anonymized due to the sensitivity of the case.